About

I’m Sini Salminen, a freelance design consultant. I provide creative services for corporate identity work as well as development of printed and digital matter through consistent project management and careful attention to detail, for companies of all sizes.

I was born and raised in Denmark and moved to Alaska eight years ago. With over 12 years of professional experience I’ve been fortunate enough to work with high profile clients such as Nike Women, Nike Basketball, LEGO, University of Fairbanks Alaska and Renewable Energy Alaska Project.

DANISH DESIGN

Deeply rooted, Denmark is a design nation. Danish design became known worldwide in the 1950s and pretty much reflect the essence of Danish culture: open, clean and user friendly.

Today, the Danish design tradition lives on and in general has developed into a broader expression than the very familiar classic icons. I take pride in my design heritage and it shows in my work.

EDUCATION & EXPERIENCE

Denmark
1995: Roskilde Technical School, Graphic Department
1996: Assistant, Arne Møller & Partners
1997: The Danish University of Graphic Design (Den Grafiske Højskole)
1997: Desk Top Publisher and Art Director Assistant, Courage
2000: The Danish School of Advertising (Reklameskolen)
2000: Graphic Designer, Framfab

Alaska
2002: Art Director Assistant, Bradley Reid
2003: Freelance Designer, Nerland Agency
2004: Senior Graphic Designer, Gere Donovan Creative
2008: Freelance Design Consultant, Original Scandinavian
2010: Vice President of AIGA Alaskathe professional association for design

SELECTED CLIENTS

Alaska Conservation Foundation
Alaska Immigration Justice Project
Alaska Native Heritage Center
Alaska Native Tribal Health Consortium
ASRC Construction Holding Company
Bethel Native Corporation
Burkhart Croft Architects
Chugachmiut Corporation
MTNT Village Corporation
Renewable Energy Alaska Project [REAP]
Ukpeagvik Inupiat Corporation
University of Alaska Fairbanks
Within The Wild Adventure Lodges

AWARDS

American Graphic Design Awards
2008 Within the Wild Adventure Lodges, Rebranding Campaign
2008 Pacific Northern Academy, Rhinestones and Rawhide Event
2007 Anchorage Convention & Visitors Bureau Website
2007 Iditarod Sled Dog Race Website

Cannes International Advertising Festival
2001 Gold Lion, Nike Women Europe Website

Danish Advertising Awards
2000 Nomination, Direct Mail for Courage!

Davey Awards
2007 Silver, Anchorage Convention & Visitors Bureau Website
2007 Silver, Iditarod Sled Dog Race Website

e-handelsprisen
2002 Gold, Hydro Texaco Website

Hermes Awards
2008 Gold, Anchorage Convention & Visitors Bureau Website

London International Advertising Awards
2001 Gold, Nike Women Europe Website

Public Relations Society of America Awards
2007 1st Place, Pacific Northern Academy, Rhinestones and Rawhide Event
2007 1st Place, Anchorage Convention & Visitors Bureau Website

Reboot 4.0
2001 Gold, Nike Women Europe Website

Reklame For Alvor
1998 Nomination, Campaign shedding light on mental disorders

Summit Creative Awards
2008 Bronze, Carr Gottstein Properties, Ad Campaign
2008 Bronze, Anchorage Convention & Visitors Bureau Website

Web Marketing Association’s WebAwards
2007 Anchorage Convention & Visitors Bureau Website
2007 Iditarod Sled Dog Race Website